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AURA FORTUNA

Websites & ConversionNovember 3, 2025

Landing Page vs Website: What BC Businesses Really Need to Get More Leads

Confused about the difference? We explain when you need a full website and when a simple landing page wins.

The Brochure vs. The Salesman

A website is your digital HQ. It explains who you are, your history, and everything you offer.

A landing page (or funnel) has ONE job: get the lead. No menu, no distractions.

Which One Do You Need?

If you're running ads to a specific offer (e.g., "50% Off First Visit"), send them to a landing page. If you're building brand authority, send them to a website.

We build both. Check out our Performance Funnel Sites.

Ready to build your marketing system?

We help BC businesses turn content and ads into cash flow.