Privacy Policy
Last updated: December 12, 2024Aura Fortuna Marketing (“we”, “us”, “our”) is a marketing and AI systems agency based in British Columbia, Canada. This Privacy Policy explains how we collect, use and protect your personal information when you visit our website or contact us about our services.
Information We Collect
We may collect the following types of information:
- Contact details: name, email address, phone number, business name and any information you choose to provide in our forms or messages.
- Communication data: messages you send through our contact forms, email, WhatsApp or other channels.
- Website usage data: pages visited, time on site, clicks and technical information (such as browser type and device type), collected through analytics tools.
- Marketing and advertising data: information related to campaigns and traffic sources, collected through tools such as Google Analytics, Google Ads and Meta (Facebook/Instagram) Pixel.
- AI tools data: if you use our AI chatbot or other AI-powered tools on this site, your messages may be processed by third-party AI providers to generate responses.
How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and provide quotes or proposals.
- Deliver and manage our services if you become a client.
- Contact you by phone, email or WhatsApp about your enquiry.
- Send you marketing updates and offers if you have opted in.
- Improve our website, content and advertising based on how visitors use the site.
- Maintain security and prevent misuse of our website and systems.
Legal Basis and Consent
By contacting us, submitting a form, or using our services, you consent to our use of your information as described in this Privacy Policy.
Where required, we may rely on your consent, our legitimate interests in running and improving our business, or our need to perform a contract with you as the legal basis for processing your data.
You can withdraw your consent to marketing communications at any time by using the unsubscribe link in our emails or by contacting us directly.
Sharing Your Information
We do not sell your personal information.
We may share your information with trusted third-party service providers who help us operate our business, such as:
- Email and communication tools
- Website hosting and analytics providers
- Advertising platforms (such as Google and Meta)
- AI service providers used for our chatbot and automation tools
These providers are only given the information they need to perform their services and are expected to protect it appropriately.
We may also disclose information if required by law or to protect our legal rights.
Data Retention
We keep your personal information for as long as necessary to:
- Respond to your enquiry or provide services
- Maintain business records as required by law
- Resolve disputes and enforce agreements
We may keep anonymised or aggregated data for longer periods for analytics and reporting.
Security
We take reasonable steps to protect your personal information from unauthorised access, use or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have rights over your personal information, including:
- The right to access the personal information we hold about you
- The right to request corrections or updates
- The right to request deletion of your personal information, subject to legal and contractual obligations
- The right to withdraw consent to marketing communications
To exercise your rights, contact us using the details below.
Cookies and Tracking Technologies
Our website may use cookies and similar tracking technologies to improve your experience and to help us understand how the site is used.
We may also use cookies and pixels from advertising platforms (such as Google and Meta) to measure performance and improve our campaigns.
By using this website, you agree to our use of cookies as described in this Privacy Policy. You can adjust your browser settings to refuse cookies, but this may affect how the site functions.
AI Tools and Chatbot
If you use our AI chatbot or other AI-powered tools on this site, your messages may be processed by third-party AI providers in order to generate responses or perform tasks.
You should not share highly sensitive personal information through these tools. By using these features, you agree to this processing.
Changes to This Policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page will show when changes were made. Continued use of our website after changes means you accept the updated policy.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, you can contact us at:
Aura Fortuna Marketing
Email: growth@aurafortunamarketing.com
Phone: +1 431-266-1111
Location: British Columbia, Canada